Ooredoo Tunisia: RBTs

Ring Back Tones

Reboosting revenues through an appealing and more functional RBT service

Ooredoo is one of the key telco operators, acting in Tunisia, Qatar, Maldives, Indonesia and Oman. The MNO is trusted by +120M consumers – individual, businesses, households and organizations – to which it provides mobile, wireless, wireline and VAS services.

Details

The Challenge

In 2017, Ooredoo was looking for a partner to revamp their existing ring back tones product with new features and offers, making it more appealing to their customers and accelerating their revenue growth.

The main goal was to migrate 1 million customers without any regressions in the existing service, enhancing features such as billing and user experience.

The Solution

TIMWETECH delivered an end-to-end RBT solution, including a fully functional platform with all existing features, more channels, simpler and appealing interfaces, as well as revenue enhancement features.

Our solution included live features used with the customers, along with a complete optimization of existing flows and user experience.

KPIs

The Results

MIGRATED CUSTOMERS

INCREASE IN REVENUE IN 3 MONTHS

%

INCREASE IN TRAFFIC TO WEB AND IVR

%

Testimonial

“TIMWETECH has always put its expertise and know-how at our disposal, and the results have been very positive. The project presented to us relied upon a strong technical solution with unique and differentiated features, which allowed us to manage the entire RBT’s life cycle through TIMWETECH’s platform.”